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English English en
Tiếng Việt Tiếng Việt vi
  • The Business School
    • About School
    • Our Programs
      • Bachelor of Business (9 Majors)
      • Bachelor of Digital Marketing
      • Bachelor of Tourism & Hospitality Management
      • Postgraduate and PhD
    • Student Projects
    • Hall of Fame
      • Staff Highlights
      • Student Highlights
  • Communication & Design
    • About the School
      • Student Awards
    • Professional Communication
      • Advertising
      • Public Relations
      • Digital/Contextual
      • Capstone Courses & General Electives
    • Digital Media
      • Interaction
      • Imaging
      • Animation
      • Sound
    • Design Studies
      • Year 1 Student Projects
      • Year 2 Student Projects
      • Year 3 Student Projects
    • Fashion
      • Year 1 Student Projects
      • Year 2 Student Projects
      • Year 3 Student Projects
    • Film & Video
      • Student Projects
    • Languages
      • Student Projects
    • Game Design
      • Year 1 Student Projects
      • Year 2 Student Projects
      • Year 3 Student Projects
    • Studio V
      • Student Projects
  • Science, Engineering & Technology
    • About School
    • School Projects
English English en
Tiếng Việt Tiếng Việt vi

Identity

A girl is alone in her room, fooling around and entertaining herself in her own way.



Working Process


Design one document that evidences the systematic development of your ability to design a digital video that combines 2D/3D and live-action images.



The Journey of A Being

Throughout the journey of college/university life, young adults tend to experience a lot of changes in their personal and professional lives. As identity development is a crucial factor in adolescence, psychological maturity would be achieved if college/university students were able to decide who or what they want to be. However, the transition from high school to college/university can sometimes be overwhelming for the younger generations, evoking a lack of self-identity and self-acceptance. Impending quarter-life crises can be thoroughly experienced by these students, creating reserved and low self-esteem tendencies. Unfortunately, the phenomenon might lead to unhealthy and toxic coping strategies, potentially sabotaging the integrity of their future orientations.


Therefore, the development of “It is a Long Story”, as a graphic design project, is meant to put emphasis on the development of self-growth and self-identity of college/university students. To encourage self-acknowledgement and practice mindfulness, tarot cards are used to elaborate on the experiences of students through the construction of diverse narratives, exploring the Four Major Jungian Archetypes based on illustrations. The goal of this project is to provide an in-depth look at the consciousness of college/university students, acting as a guide for them on their journey of self-identity and self-acceptance with a special kit holding tarot cards as cup sleeves and a guideline book. 


Phong Test

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