Inspired by Ho Xuan Huong's poems familiar to many students, the /ai/
campaign explores a delicate topic - sex education for children with visual impairment - in the Vietnamese cultural landscape.
/ai/
not only carries many layers of meaning when representing đôi mắt (eyes), bản thân (I) và ai (who), but it also directly aims to bring open communication between parents and their children to guide and protect them from sexual abuse.
Through /ai/, we hope to pave the way for a knowledgeable, safe, and confident generation.
*Students are asked to choose an available brand in the industry for the assignment
